
Our Vision and Values
We understand yoga. We also understand yoga isn't just for the flexible or the super fit. It's for you.
At uUniverse, our vision and values are intrinsic to who we are and everything we do. Every day is an opportunity for us to make yoga accessible, welcoming, and transformative for every kind of body. We believe yoga isn't just a practice, but a journey that can benefit every individual, and in doing so, and help us all transition to a better world. After all, this is your universe.

Meet uUniverse Founder, Victoria
I love yoga. But every time I step on the mat, I feel like a beginner. I've come to understand that yoga - like life - is a journey. The destination keeps on shifting, but we can arrive on the mat if we are willing to show up as we are - with no expectations on flexibility, strength or body dimensions.
I realise that if I'd let my limiting beliefs get in the way, I would have denied myself the many of benefits of yoga. Instead, I came to the mat as I was - a tired, working mother, with little time for yoga and even less core strength, but with a love for yoga for the connection to something bigger than me.
It was in a moment of connecting with my limitations on the mat, that I received the idea for a brand new yoga product to help me - and others - to safely enjoy the practice of yoga. And so, the destination has shifted, not just for myself, and perhaps for you, but for the spirit of yoga.

Our Mission
To promote wellness, positivity, inclusivity and a deep sense of connectedness. To breathe deeply, often, together. To encourage more individuals to step onto the mat and into their own power, and in doing so, to raise the collective power of humanity.

Ethical Excellence
We believe in our products and we want to be held accountable. It is our intention to place people and our planet before profit and radiate ethical excellence from the inside out.

Pledge to our Planet
We are just starting out on our journey to help more people access and enjoy all the benefits of yoga. As lovers of yoga ourselves, we naturally hold space and respect for life and the planet. We are just starting out and expect our sustainability strategies to grow as our business does.

Empowerment Through Education
We want to share the profound and wide-ranging health benefits that yoga offers, such as enhanced flexibility, reduced stress, and improved mental clarity. We also want to share leading edge research and developing thoughts on all things yoga. To do this, we have created our own blog, uElevate, to illuminate your path - through the practice of yoga - for a healthier, happier version of you.

Community Connection
We want to cultivate a vibrant community dedicated to exploring the transformative power of yoga. Our aim is to empower you on your own journey towards optimal health. Discover insights, tips and personal stories that illuminate the path to physical, emotional, spiritual and environmental wellbeing through the art of yoga.
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